Sony launches new 4K movie streaming platform Bravia Core in US

  • Sony launches new 4K movie streaming platform Bravia Core in US

Sony launches new 4K movie streaming platform Bravia Core in US

The platform includes several titles from Sony Pictures such as Venom, Da Vinci Code, The Amazing Spider-man series, and more at 4K UHD resolution. The service will use Sony's "Pure Stream" technology to stream video at up to 80 Mbps, allowing for "near lossless" quality comparable to 4K Blu-ray discs.

To watch the movies, viewers must redeem "credits" that they cash in to watch a movie.

If Bravia Core will be released for more platforms in the future is unknown, as is the pricing. However, your choice of available movies will depend on the model that you've purchased.

On the streaming front, Sony's website states that customers can stream a number of titles "anytime and as many times as you like, in up to 4K HDR quality", but there are limits to this, too. It's unclear if people can keep those titles after they're purchased with the credits, but The Sports Grind Entertainment has reached out to Sony for more information. Apart from movies, Sony says that Sony Bravia XR TV users can also access behind the scene videos with Studio Access. Customers will receive either five or ten credits when they purchase the TV and register for a Bravia Core account online.

The Bravia XR TV models will have a Cognitive Processor, Artificial Intelligence and Machine Learning for a truly customized sound and picture experience. The XR chip with AI and other software tweaks aims to deliver rich contrast and brightness that "reflects human cognitive characteristics".

The service is pre-installed on all new Bravia XR 4K and 8K models, including the Master Series Z9J 8K LED and Master Series A90J along with 4K LED models like the X90J and X80J (for a complete list, check here).