Double-doubles and demonstrations: Employees rally outside Tim Hortons

  • Double-doubles and demonstrations: Employees rally outside Tim Hortons

Double-doubles and demonstrations: Employees rally outside Tim Hortons

"We don't want that to happen", said Giroux, suggesting that would only serve to punish workers. "They're taking away their paid breaks, they're taking away perks, they're making them pay more for their benefits".

While it was the franchises that responded to the minimum wage this way, the activists argue that the corporation, which dictates nearly every aspect of the business, has the power to restore working conditions.

Wyman MacKinnon, vice-president of the labour council, said the Sudbury event was one part of a major action taking place across the country over how the Tim Hortons organization has reacted to the minimum wage increase.

They are calling on Tim Hortons' parent company Restaurant Brands International (RBI) to take whatever steps necessary to reverse the cuts and ensure the wages and working conditions of Tim Hortons employees are fully protected.

"It's shameful that Tim Hortons has done nothing to stop the attacks on the workers that have made the company billions of dollars".

SFU marketing expert Lindsay Meredith agrees.

He believes the situation could have been dealt with in the back rooms. "'Given our target market segment, the last thing we do is try and cut their hours and cut their benefits, and then have the media pick up on this'".

A National Day of Action today in support of some Ontario Tim Hortons employees who have seen their benefits and breaks slashed since the Ontario government raised the minimum wage.

The information picket begins at Noon. But some franchisees argue the corporation, which controls prices, should help owners grappling with the mandated wage hike by allowing them to raise prices.

According to the Great White North Franchisee Association, which represents around half of Timmies' franchisees in Canada, the cost of implementing minimum wage hikes is $6,968 per employee.

Ontario's premier is double-doubling down on her criticism of Tim Hortons franchisees who cut worker benefits amid the province's minimum wage hike, saying a couple that own a trio of coffee shops east of Toronto shouldn't use employees as pawns to push back against her government's actions. The company also blamed the controversy on a "rogue group" of franchise owners who claim to speak on behalf of Tim Hortons and "do not reflect the values of our brand".